Snap launches a $230 flying digicam known as Pixy

Snap is launching a flying digicam, the corporate introduced Thursday all the way through its annual companions summit.

The digicam, known as Pixy, is a “pocket sized” tool without a controller. As an alternative, customers faucet a button to ship Pixy into considered one of 4 preset flightpaths. The tool floats, orbits, or follows a couple of toes above the consumer to seize pictures and movies, then lands within the consumer’s palm.

Snap is billing Pixy as a better half to its flagship app, Snapchat. The corporate mentioned movies and photographs from flights routinely switch into the consumer’s Snapchat Recollections. Customers can edit the images and proportion to some other platform, it mentioned. The Pixy retail outlets as much as 100 movies or 1,000 pictures.

It’s to be had as of Thursday within the U.S. and France for $229.99. The bottom flight pack comprises the Pixy digicam, bumper and sporting strap, a charging cable and a chargeable battery. Further batteries are to be had for $19.99 and a twin battery charger is to be had for $49.99, the corporate mentioned. The digicam could make 5 to 8 flights the usage of its default flight modes on every battery recharge.

Snap has ventured into devices up to now with merchandise like its $380 Spectacles 3 digicam glasses and its next-generation augmented actuality Spectacles glasses, which will superimpose computer-generated photographs over the consumer’s field of regard. The corporate has indicated it’s dedicated to {hardware} in the longer term, which might open up a brand new earnings circulation except its promoting trade. Alternatively, the corporate mentioned in its closing profits document that earnings from {hardware} these days is “now not subject material.”

The corporate additionally introduced a number of augmented-reality options and developer updates. Snapchat now reaches 600 million per 30 days energetic customers and greater than 330 million day by day energetic customers, it mentioned.

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