Tag: Toblerone packaging

  • Toblerone loses Swiss exclusivity as manufacturing shifts east

    Toblerone maker Mondelez will shift some manufacturing of its iconic triangular chocolate bars to Slovakia from Switzerland on the finish of subsequent yr, bringing up robust expansion and the want to spice up capability. 

    “From the top of 2023, we’ll upload a restricted Toblerone manufacturing in Slovakia,” Mondelez spokeswoman Livia Kolmitz mentioned in an emailed remark on Thursday, confirming a document via Swiss broadcaster SRF. 

    Meals corporations are going through high-cost inflation, however Kolmitz didn’t attach the transfer to price pressures, as an alternative bringing up robust expansion which additionally intended the company can be expanding capability at its Swiss manufacturing web site in Bern. 

    Toblerone was once first introduced in 1908 and has been solely produced in Switzerland because the early Nineteen Nineties. Its packaging options the well-known Swiss Matterhorn Mountain and advertises “Swiss milk chocolate”. 

    Beneath strict Swiss labelling laws, chocolate made in another country can’t be known as “Swiss”, however Kolmitz declined to touch upon whether or not Toblerone can be converting its packaging.