The Indian cricket board (BCCI) mentioned on Monday that German sports wear large Adidas would turn out to be the brand new equipment sponsor of the nationwide group.
Stories in native media previous this 12 months had mentioned {that a} deal was once shut and BCCI secretary Jay Shah showed the transfer on Twitter with out offering monetary main points or the duration of the contract.
“I’m happy to announce @BCCI’s partnership with @adidas as a equipment sponsor,” Shah tweeted.
“We’re dedicated to rising the sport of cricket and may just no longer be extra excited to spouse with one of the crucial international’s main sports wear manufacturers. Welcome aboard, @adidas.”
I’m happy to announce @BCCI‘s partnership with @adidas as a equipment sponsor. We’re dedicated to rising the sport of cricket and may just no longer be extra excited to spouse with one of the crucial international’s main sports wear manufacturers. Welcome aboard, @adidas
— Jay Shah (@JayShah) Would possibly 22, 2023
In 2020, the BCCI had signed a three-year maintain the Cellular Premier League’s sports activities products logo MPL Sports activities to exchange American sports wear producer Nike.
Clothes logo Killer Denims then stepped in as an period in-between sponsor after that deal ended upfront and their contract will expire on Would possibly 31, stories mentioned.