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Saregama says ‘will alternate’ lyrics and identify of ‘Madhuban’ music following outrage

By way of PTI

BHOPAL: Tune label Saregama on Sunday stated the corporate will “alternate” the lyrics and the identify of the music “Madhuban” after Madhya Pradesh House Minister Narottam Mishra alleged that the video of the monitor has harm the non secular sentiments of Hindus.

The minister on Sunday had warned actor Sunny Leone, who stars within the video, and singers Shaarib and Toshi to apologise and withdraw their music ‘Madhuban mein Radhika, jaise jungle me nache mor’ inside of 3 days or else face motion.

“In mild of the hot comments & respecting the feelings of our fellow countrymen, we will be able to be converting the lyrics & the identify of the music Madhuban. The brand new music will exchange the previous one throughout all platforms over the following 3 days,” Saregama, which had launched the aforementioned music on its YouTube channel on December 22, stated in a temporary remark.

Mishra, who could also be the Madhya Pradesh govt spokesperson, had stated Hindus worship Maa Radha and the music had harm the feelings of the folk.

“Some vidharmis are continuously hurting Hindu sentiments. The video ‘Madhuban me Radhika nache’ is one such condemnable strive. I’m caution Sunny Leone ji, Shaarib and Toshi ji to know. If they do not take away the music after apologising in 3 days, then we will be able to take motion towards them,” Mishra advised newshounds when requested concerning the music.

The music, which used to be launched closing week, consists and sung by way of Shaarib and Toshi that includes Kanika Kapoor and Arindam Chakraborty.

On December 22, Leone had tweeted, “New Music Alert, Celebration Vibes simplest with #Madhuban!”, whilst sharing the video of the music ‘Madhuban me Radhika, jaise jungle me nache mor’.

The preliminary few phrases of this music fit with the long-lasting ‘Madhuban mein Radhika naache re’ music from the 1960 movie “Kohinoor”.

That music used to be sung by way of past due making a song legend Mohammed Rafi and featured past due actor Dilip Kumar.

On Saturday, monks in Uttar Pradesh’s Mathura had demanded a ban in this newest video album of Leone, accusing the Bollywood actor of wounding their non secular sentiments by way of acting an “obscene” dance at the music ‘Madhuban mein Radhika nache’.

In October this yr, Mishra had issued a 24-hour ultimatum to style and jewelry clothier Sabyasachi Mukherjee to withdraw an commercial with “objectionable and obscene” portrayal of mangalsutra or else face statutory motion.

The clothier had later withdrawn this commercial.

In a similar fashion, a couple of days ahead of that, Dabur India Non-public Restricted had withdrawn its Fem cream bleach commercial, which confirmed same-sex couple celebrating ‘Karva Chauth’ and observing every different via a sieve, after the MP house minister termed the advert as objectionable and warned of taking felony steps towards the corporate.

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