Biggest US newspaper chain hiring Taylor Swift and Beyoncé Knowles-Carter ‘newshounds’

By means of Related Press

LOS ANGELES: This week the USA’ largest newspaper chain posted to its web site two bizarre activity listings: a Taylor Swift reporter and a Beyoncé Knowles-Carter reporter.

Gannett, which owns greater than 200 day by day papers, will make use of those new hires thru USA As of late and The Tennessean, the corporate’s Nashville-based newspaper. The chain is on the lookout for “trendy storytellers” adept in print, audio and visible journalism, mentioned Michael Anastasi, the Tennessean’s editor and Gannett’s vp for native information.

“Seeing each the info and the fury, the Taylor Swift reporter will establish why the pop famous person’s affect best expands, what her fanbase stands for in popular culture, and the impact she has around the song and trade worlds,” the corporate mentioned in its activity description.

In a similar way, the corporate needs a journalist who can seize Beyoncé Knowles-Carter’s impact on society and the industries wherein she operates.

Anastasi mentioned the Tennessean already has a three-person song staff and “I put our refined protection up towards anyone.” Gannett is all the time on the lookout for alternatives to make itself very important for paying consumers, he mentioned.

Critics of the brand new roles cited layoffs at Gannett, the place the personnel has reduced in size 47% within the closing 3 years because of layoffs and attrition, in keeping with the NewsGuild. At some newspapers, the union mentioned the headcount has fallen by way of up to 90%. Ultimate yr on my own, Gannett lower about 6% of its more or less 3,440-person U.S. media department.

Some newshounds mentioned that whilst hiring those vastly widespread artist-specific roles displays their affect in popular culture, they do fail to spend money on native journalism at an organization recognized for its native dailies.

“At a time when such a lot severe information and native reporting is being lower, it’s a choice to boost some questions on,” Rick Edmonds, knowledgeable on the journalism suppose tank Poynter Institute, mentioned of the brand new positions.

Mentioned Anastasi: “We’re now not hiring a Taylor Swift reporter on the expense of alternative newshounds.”

Some newshounds criticized the activity listings for presenting superfan conduct as a full-time journalism activity. Song creator Jeremy Gordon mentioned on social media that it “doesn’t really feel nice to peer ‘full-time stan’ cross out as a real journalism activity.” Stan is slang for “superfan.”

If the rent acts extra like a fan than a journalist, the verdict may just backfire on Gannett. But when the activity is finished smartly, and the newshounds can penetrate tightly-controlled operations to glean insights, they may be able to identify themselves as nationwide government on vital cultural figures.

Omise’eke Tinsley, educational and writer of “Beyoncé in Formation: Remixing Black Feminism,” says this kind of position makes house for extra sure tales about Black girls.

But additionally, she provides, the lifestyles of each jobs at once displays Beyoncé and Swift’s financial energy. “If there wasn’t that part to it, there wouldn’t be a Beyoncé reporter,” Tinsley mentioned.

It isn’t unusual for newshounds to broaden a beat on a selected determine, specifically in politics — as evidenced by way of Amy Chozick, who the New York Occasions employed in 2013 to hide Hilary Clinton solely. However maximum leisure newshounds are chargeable for reporting on a variety of skill — despite the fact that they’re subject material professionals on a selected artist.

That was once the case for Los Angeles Occasions reporter Suzy Exposito, who known as herself an “unofficial” beat reporter on widespread reggaetonero Dangerous Bunny as a result of she spent a disproportionate period of time in a prior activity masking him in comparison to different priorities.

“His near-weekly output changed into in point of fact overwhelming, and it took away focal point from a large number of different artists who have been additionally making compelling paintings,” Exposito mentioned. “He’s so prolific that I feel I actually ran out of recent phrases to explain him one day. He may just use his personal reporter, too.”

She mentioned a big problem for leisure newshounds is the sheer quantity of releases from pop artists. “The trade of song is a numbers sport,” Exposito mentioned. “Hit information transform deluxe editions transform sold-out international excursions, and it may be dizzying for a common song journalist to maintain.”

So, are artist-specific jobs the way forward for song journalism?

“This is a bit atypical, however Taylor Swift Inc., I suppose you may name it, is a large financial driving force presently,” mentioned Eric Grode, director of the Goldring Arts Journalism and Communications program at Syracuse College. “Taylor Swift is doing a large number of newsworthy issues past simply promoting live performance tickets.”

If a reporter takes the activity critically and gives greater than breathless live performance protection, their established experience may well be treasured for a information group, Grode mentioned. Nonetheless, there are only a few musicians who’ve this type of vast cultural achieve.

The chance of lovers to click on on tales about Swift or Beyoncé makes it an obtrusive motivating consider designing the brand new jobs, Exposito mentioned.

“Virtual media is now competing with fan accounts on social media — now not with regards to accuracy, however with regards to being the primary supply to record on pop stars’ trends,” she mentioned.

Best artists prioritize the eye and paintings of knowledgeable newshounds, resulting in what critic Soraya Roberts has known as a ” tradition of sameness ” — but every other barrier to native arts protection.

Tinsley believes that posts on social media criticizing the focal point of those new roles might replicate a tradition of sexism. “Including to the pantheon of what figures and representatives topic has the possible to do one thing vital,” she mentioned. “I consider probably the most dismissals (of those roles) must do with what we worth and don’t worth as a society — and I feel there’s an implicit misogyny in it.”

Representatives for Swift and Beyoncé didn’t right away reply to requests for remark.
 

LOS ANGELES: This week the USA’ largest newspaper chain posted to its web site two bizarre activity listings: a Taylor Swift reporter and a Beyoncé Knowles-Carter reporter.

Gannett, which owns greater than 200 day by day papers, will make use of those new hires thru USA As of late and The Tennessean, the corporate’s Nashville-based newspaper. The chain is on the lookout for “trendy storytellers” adept in print, audio and visible journalism, mentioned Michael Anastasi, the Tennessean’s editor and Gannett’s vp for native information.

“Seeing each the info and the fury, the Taylor Swift reporter will establish why the pop famous person’s affect best expands, what her fanbase stands for in popular culture, and the impact she has around the song and trade worlds,” the corporate mentioned in its activity description.googletag.cmd.push(serve as() googletag.show(‘div-gpt-ad-8052921-2’); );

In a similar way, the corporate needs a journalist who can seize Beyoncé Knowles-Carter’s impact on society and the industries wherein she operates.

Anastasi mentioned the Tennessean already has a three-person song staff and “I put our refined protection up towards anyone.” Gannett is all the time on the lookout for alternatives to make itself very important for paying consumers, he mentioned.

Critics of the brand new roles cited layoffs at Gannett, the place the personnel has reduced in size 47% within the closing 3 years because of layoffs and attrition, in keeping with the NewsGuild. At some newspapers, the union mentioned the headcount has fallen by way of up to 90%. Ultimate yr on my own, Gannett lower about 6% of its more or less 3,440-person U.S. media department.

Some newshounds mentioned that whilst hiring those vastly widespread artist-specific roles displays their affect in popular culture, they do fail to spend money on native journalism at an organization recognized for its native dailies.

“At a time when such a lot severe information and native reporting is being lower, it’s a choice to boost some questions on,” Rick Edmonds, knowledgeable on the journalism suppose tank Poynter Institute, mentioned of the brand new positions.

Mentioned Anastasi: “We’re now not hiring a Taylor Swift reporter on the expense of alternative newshounds.”

Some newshounds criticized the activity listings for presenting superfan conduct as a full-time journalism activity. Song creator Jeremy Gordon mentioned on social media that it “doesn’t really feel nice to peer ‘full-time stan’ cross out as a real journalism activity.” Stan is slang for “superfan.”

If the rent acts extra like a fan than a journalist, the verdict may just backfire on Gannett. But when the activity is finished smartly, and the newshounds can penetrate tightly-controlled operations to glean insights, they may be able to identify themselves as nationwide government on vital cultural figures.

Omise’eke Tinsley, educational and writer of “Beyoncé in Formation: Remixing Black Feminism,” says this kind of position makes house for extra sure tales about Black girls.

But additionally, she provides, the lifestyles of each jobs at once displays Beyoncé and Swift’s financial energy. “If there wasn’t that part to it, there wouldn’t be a Beyoncé reporter,” Tinsley mentioned.

It isn’t unusual for newshounds to broaden a beat on a selected determine, specifically in politics — as evidenced by way of Amy Chozick, who the New York Occasions employed in 2013 to hide Hilary Clinton solely. However maximum leisure newshounds are chargeable for reporting on a variety of skill — despite the fact that they’re subject material professionals on a selected artist.

That was once the case for Los Angeles Occasions reporter Suzy Exposito, who known as herself an “unofficial” beat reporter on widespread reggaetonero Dangerous Bunny as a result of she spent a disproportionate period of time in a prior activity masking him in comparison to different priorities.

“His near-weekly output changed into in point of fact overwhelming, and it took away focal point from a large number of different artists who have been additionally making compelling paintings,” Exposito mentioned. “He’s so prolific that I feel I actually ran out of recent phrases to explain him one day. He may just use his personal reporter, too.”

She mentioned a big problem for leisure newshounds is the sheer quantity of releases from pop artists. “The trade of song is a numbers sport,” Exposito mentioned. “Hit information transform deluxe editions transform sold-out international excursions, and it may be dizzying for a common song journalist to maintain.”

So, are artist-specific jobs the way forward for song journalism?

“This is a bit atypical, however Taylor Swift Inc., I suppose you may name it, is a large financial driving force presently,” mentioned Eric Grode, director of the Goldring Arts Journalism and Communications program at Syracuse College. “Taylor Swift is doing a large number of newsworthy issues past simply promoting live performance tickets.”

If a reporter takes the activity critically and gives greater than breathless live performance protection, their established experience may well be treasured for a information group, Grode mentioned. Nonetheless, there are only a few musicians who’ve this type of vast cultural achieve.

The chance of lovers to click on on tales about Swift or Beyoncé makes it an obtrusive motivating consider designing the brand new jobs, Exposito mentioned.

“Virtual media is now competing with fan accounts on social media — now not with regards to accuracy, however with regards to being the primary supply to record on pop stars’ trends,” she mentioned.

Best artists prioritize the eye and paintings of knowledgeable newshounds, resulting in what critic Soraya Roberts has known as a ” tradition of sameness ” — but every other barrier to native arts protection.

Tinsley believes that posts on social media criticizing the focal point of those new roles might replicate a tradition of sexism. “Including to the pantheon of what figures and representatives topic has the possible to do one thing vital,” she mentioned. “I consider probably the most dismissals (of those roles) must do with what we worth and don’t worth as a society — and I feel there’s an implicit misogyny in it.”

Representatives for Swift and Beyoncé didn’t right away reply to requests for remark.