Ford staff produce the electrical F-150 Lightning pickup on Dec. 13, 2022 on the automaker’s Ford Rouge Electrical Car Heart (REVC).
Michael Wayland | CNBC
DETROIT – Ford Motor has as soon as once more greater the beginning value of its electrical F-150 Lightning, bringing up upper uncooked subject matter prices for the pickup truck.
The brand new value of the F-150 Lightning Professional, an entry-level type supposed for industrial and industry consumers, shall be $55,974 — up just about 8%, or $4,000, from earlier pricing and a 40% building up from the unique pricing of $39,974 introduced in Would possibly 2021.
A Ford spokeswoman in an emailed observation Friday mentioned the corporate adjusts car pricing “as an ordinary route of commercial because of emerging subject matter prices, marketplace components, and ongoing provide chain constraints.”
Ford to start with made waves when it introduced the beginning value for the Lightning could be about $40,000, making it extra reasonably priced than many EVs available on the market. Wall Boulevard praised the car, and it was once a big spice up for the corporate at the moment.
However important uncooked subject matter prices similar to cobalt, nickel and lithium have considerably greater amid emerging call for and provide chain issues.
The newest pricing building up – a minimum of the 3rd this 12 months – comes as Ford makes an attempt to make bigger manufacturing of the electrical pickup to 150,000 devices via subsequent fall. The corporate previous this week mentioned it stays on target to take action, because it lately added a 3rd shift of staff to a Michigan plant generating the car.
“Call for for this step forward car is robust and continues to develop, we will be able to proceed to watch pricing in the course of the type 12 months,” the spokeswoman mentioned within the emailed observation.
Throughout the finish of November, Ford had most effective bought 13,258 F-150 Lightnings.