Cleaner Commutes: The Rise of Car Air Purifiers in Polluted Indian Cities

With air pollution reaching alarming levels in India’s major cities, car air purifiers are emerging as an essential solution for healthier travel. These portable units effectively combat the toxic smog and particulate matter that permeate vehicle cabins, providing a vital shield for drivers and passengers. The Indian market is witnessing a significant surge in demand, mirroring a global trend where the car air purifier market is expected to hit USD 15.1 billion by 2035. India’s specific market growth is estimated at an impressive 20% CAGR. The primary drivers include heightened public awareness regarding the health impacts of indoor car pollution and the deteriorating quality of outdoor air. Utilising advanced filtration systems such as HEPA filters and activated carbon, these devices capture microscopic pollutants and neutralize unpleasant odors. The integration of purifiers by car manufacturers and the popularity of aftermarket options from brands like Philips and Honeywell underscore their growing importance. For residents of cities like Delhi and Mumbai, these purifiers offer immediate relief from respiratory irritants generated by traffic and industrial emissions. While users should be mindful of their inability to filter air from open windows and the recurring cost of filter replacements, the overall market trajectory in India is overwhelmingly positive, driven by health consciousness and policy support.